Sunday, 27 October 2013

Blocking Cookies Is A New Found Way

The National Security Administration (NSA) reports suggest that the government offices are all using internet data to spy on the American Citizens. Hence it has been said that Google is blocking cookies from Chrome and as well from android mobiles to avoid such adverse situations, while still providing for the advertiser to run their ad-campaigns.

Cookies prank
Cookies Prank
Following this rule the most renowned browser like Internet Explorer and alternative Mozilla Firefox has already made a move towards blocking all the third-party cookies within their browser to defend their user privacy. Mozilla is following the footsteps of Apple and Microsoft, and is hence going with the option of easily blocking the cookies option.

These moves or the attentiveness of Google make users feel more secure browsing with Chrome or utilizing other products, like Gmail and Google apps. Although the company has confronted many repercussions from scanning users’ emails to deliver relevant advertising within Gmail, a further updated database and more control over cookie tracking empower users and their data base.

Sunday, 20 October 2013

The Changes of SEO Techniques – A Deeper Research

Search Engine Optimization – A recent reporting has evolved out the fact that the technique through which SEO used to strategize has been removed by Google, hence it is required to alter all the techniques and retire all the tools that were used to search for SEO purpose. There are basically five major shifts that that have truly changed the measures that were previously used to calculate the SEO success. Hence it is time to face the reality and shift our views towards the new measures of SEO effectiveness.

These measures are categorized as the following:

Personalized Search: Google has always tried to make organic search results as personalized, but however a major shift occurred in the year of 2009 as the search took on greater with geotargeting capabilities. This was the search that made every search unique, primarily depending on the location where the searcher is located.

SEO Techniques
SEO Techniques
Each search query produced personalized results; it is shown that the rankings from one search are different from the ranking of the other search regarding the same keyword. This change is primarily shown due to the change in geographic location. This creates problem in ranking reports.

Removal of the Keyword Tool: As an SEO what is done with the keyword ranking is to plain and simple manipulate the search results. It does not really matter whether this doing is to achieve good result but we play with the algorithmic factors of Google to promote the respective website. By the date August 2013 Google had ordered for the retirement of the Google Keyword Tool for the Adword users while the other SEO’s are required to use the other keyword tools.

Google Goes Public: The largest influence that Google is facing today is its shareholders. It has been measured that almost 85% of Google’s revenue is generated from various sources. However considering from the business perspective, it can be said that when SEO or Adwords does not actually comprehend to the major share Google’s revenue, it does not boost the usage of both.

Not Provided by Google: Google has finally confirmed that it is going to encrypt keywords from the organic search, thus, speeding up the timeline that had been slow till the time.

Google with the passage of time have made the keyword research more difficult with Google organic search and are taking away SEOs’ ability to follow how their keywords are actually performing.

Inaccuracies of Google Webmaster Tools: There has been recent news that Google Webmaster Tools is inaccurate. In fact till date it was believed that whatever be the situation Google Webmaster Tools is always there to save us. But however in a blog by Lurie at Portent has claimed that the keywords research by the Google Webmaster Tools is highly inaccurate, and then my question remains the same that is the keyword research is wrong then should it not be that even the ranking data by Google Webmaster Tools should as well be inaccurate.

J.Taylor is an web content writer and blogger with sound knowledge on internet marketing. His previous article is all about the Google's new update. To see the previous article click on this link The Design Boyz.

Sunday, 6 October 2013

Little About JOOMLA - The Design Boyz Reviews

Joomla is an award-winning open source content management system (CMS) for publishing web content. It is written in PHP and used Object Oriented Programming (OOP) technique. First release on 17 August 2005. If you want to create a community or a network with a membership area, newsroom, forums, articles, input from external authors etc… then Joomla is a good choice because it is made to be that way. Joomla has a complicated structure still Joomla gives you a lot of power in your hands and that is noticeable in the admin section where there are so many options that you get dizzy the first time you go in. You really should get a good book on Joomla if you want to set it up fast. This works very well but it is not that simple. You have to follow a certain order over actions to make it work, but it is very powerful.

Joomla Logo
Joomla Logo
Joomla 1.0 was released on September 22, 2005 as a re-branded release of Mambo 4.5.2.3 that combined other bug and moderate-level security fixes. Latest release Joomla is 3.1.5 on 01 August 2013. It is very versatile and user friendly and allows powerful social media integration to create brand awareness and build customer loyalty. The websites designed by it are very attractive and visually compelling. They make browsing and navigation easier and faster with the help of a clean layout, coherent structure and process flow and strategically-placed links. Also, Joomla is very user-friendly and thus saves a lot of time of developers. And once the website is complete, the owners can easily take it from there and maintain and update it regularly without the need to hire special IT staff for it.

Their visions are:
  • People publishing and collaborating in their communities and around the world
  • Software that is free, secure, and high-quality
  • A community that is enjoyable and rewarding to participate in
  • People around the world using their preferred languages
  • A project that acts autonomously
  • A project that is socially responsible
  • A project dedicated to maintaining the trust of its users
Author’s Bio: Hi I am J.Taylor, a web content writer and blogger with sound knowledge on internet marketing. I generally write search engine friendly articles based on different niche marketing. Follow me on Linkedin or Google+.